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Wednesday, October 14, 2026
Tech Insights Blog

2025's Most Popular Films Instructed Us to Eat the Rich Once More. We Continue to Aren't Listening.

A recurring theme permeates numerous 2025's genre movies. It's an idea that stretches far back to the time of Charlie Chaplin. In the new *Superman* film, the evil force is a jealous, sociopathic billionaire exploiting his vast wealth to defame Earth's mightiest protector while orchestrating world events for personal gain. Within the dinosaur sequel *Rebirth*, the antagonist is a wealthy pharmaceutical heir spending vast sums to trap the heroes into a dinosaur-packed arena to boost his wealth. Within the animated sequel *Zootopia 2*, the antagonists are a clan of extremely affluent lynxes who appropriated a altruistic inventor's altruistic invention and pinned the blame on her for murder, all for their own profit.

A Legacy of Cinematic Elite Villainy

Within the dystopian thriller *The Running Man*, a wealthy media magnate embodies a affluent bad guy controlling a TV network that earns a fortune by exploiting and murdering people enduring extreme hardship, while leveraging digital impersonations and a powerful propaganda machine to depict them as greedy, lazy, scary criminals. The Oz-based film *Wicked* is less direct about economic inequality in such a blunt manner, but its villains reside in clear extravagance while preying upon and oppressing Oz's poorest citizens, forcing them from their homes and toward imprisonment or servitude. The box-office champion *Ne Zha 2*, the year's number one film, pits the scrappy people of a impoverished farm town against condescending upper classes who live in opulent gold-and-jade palaces in the sky. Interestingly, the zany farcical update *The Naked Gun* focuses on a billionaire's scheme to trigger worldwide catastrophe — for his own profit, naturally.

It is not particularly surprising in a string of movies presupposing that the affluent have too much power, lack ethics or compassion, and a insatiable, privileged appetite for increased fortune. "Rich people are villains and everyday folks are heroes" as a plot device stretches back to the dawn of cinema, with early comedies pitting his always poor iconic vagrant against corporate bosses, industrialists, and inept, drunken millionaires. From the Mickey Rooney/Judy Garland "Let’s put on a show" movies from that era to the 1980s dance movies that updated a similar story for the era of the rapacious, destructive tech-bro villain, the whole legacy of cinema is packed with "eat the rich" stories, which assume that wealth is at odds with core morality, and celebrate the defusing, defeat, and sometimes elimination of the rich and powerful.

The Outlet That Changes Nothing

Nevertheless, inexplicably, we consistently fail to eating the rich. Every time elected officials respond to a tragic gun violence event by blaming violent video games, I feel exasperated, because if people actually were that easily influenced — if regular exposure to an idea via media was enough to allow it to permeate the societal mindset — undoubtedly American society would not continue to worship billionaires. Still the news reveals constantly that a significant portion of Americans instinctively link affluence to intelligence and social worth, even after a century of the world's most beloved movies promoting the reverse.

In fact, it seems like the endless parade of class-conscious storylines in American cinema has provided us with a relief valve that hinders real-world action. Given a regular dose of mostly triumphant stories where the underdog wins, while the billionaires are defanged and humiliated, everyone can walk away satisfied about right prevailing. These movies are like cautionary fables, implying that the system works, and that determined protagonists will identify any malicious actors among the generally industrious, moral, worthy wealthy who lifted themselves through sheer effort.

A Sharper Message in 2025

Even though 2025's movies do not break new ground in that respect, they indeed follow some recent trends among eat-the-rich stories: They’re getting angrier, more incisive, more direct, and observably more lethal. It’s rarely enough these days to see rich people gain some humility in empathy, like in 1941's *Sullivan's Travels*, or be stripped of wealth to the people they oppressed, like in 1983's *Trading Places*. In 2025, greedy, hateful rich individuals were eliminated by fantastical monsters (*Death of a Unicorn*) and eaten by a giant mutant dinosaur (*Jurassic World: Rebirth*). They were obliterated on a distant sphere (*Mickey 17*) and executed point blank on national television (*The Running Man*). They were stabbed to death with a improvised weapon (*Companion*) and bludgeoned by an rising rival (*Him*).

"Almost none of 2025’s ultra-rich villains get the packed into a police car finale, possibly since it’s become so apparent that the wealthy function with a separate justice system, and are very likely to buy their way out."

The "behind bars" outcome isn’t cathartic anymore. Conversely, these villains are prone to die at the conclusion of their movies, often in notably grotesque, ironic ways.

Significant Outliers

There are exceptions, undoubtedly. Superman's arch-nemesis in *Superman* is simply disgraced, revealed, and dispatched to prison. Evil mastermind Julian Dillinger in *Tron: Ares* winds up banished to the digital realm, where he’s clearly being saved for future installments. Korda in Wes Anderson's *The Phoenician Scheme* is stripped of all his money and is transformed as a person. The antagonist family members in *Zootopia 2* are unmasked as frauds and deceivers, but they don’t meet|avoid

About the author

Richard Harvey

A technology journalist and digital strategist with over a decade of experience covering emerging tech trends and innovations.

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